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The Metropolitan Area Research Corporation (MARC) is a non-profit research and geographic information systems (GIS) firm with a history of service to the public interest, government, philanthropy, academia, and private research institutions. MARC's expertise lies in presenting cutting edge demographic research through the striking spatial display of data.
MARC's objective is to study growing social and economic disparity and inefficient growth patterns ("sprawl") in metropolitan areas, and to assist individuals and groups in fashioning local remedies that promote:
 Greater equity in local resources and reinvestment in developed areas.
Land-use planning that protects environmental assets, makes the most efficient use of infrastructure, and provides for affordable housing in all metropolitan communities.
Responsive and accountable regional-level decision-making in the area of transportation and other areas of regional governance.
Reduction in concentrated poverty and racial segregation.
In metropolitan areas across the country, broad public awareness of growing social and economic polarization and sprawling, inefficient land use has greatly increased. This awareness has been fostered by MARC'S detailed regional analyses of social, economic, and regional growth using geographic information system (GIS)-based maps. These maps, which illustrate a common pattern of distress in central cities, older suburban communities, satellite cities and low tax base developing communities, assist in building metro-majority political coalitions to enact regional reforms.
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