WIMI’s virtual AR / VR series plays an important role in the



HONG KONG, Jun 29, 2021 (GLOBE NEWSWIRE) – MobiusTrend, the fintech market research organization, recently released a research report “WIMI’s AR / VR virtual series plays an important role in ecological disposition, the Human-Machine Interactive VR Eye Tracking Landed “. There is no doubt that the virtual world series will be one of the mainstream entertainment methods in the future. That is, the world of virtual reality networks supported by AR, VR, 3D, AI and other technologies. With the rapid development of the virtual reality industry in China, related key technologies have become more stable and mature, and breakthroughs have been made in technical fields such as image quality, image processing , motion capture, 3D sound field and computer vision. VR / AR technology is used in more and more fields.

Currently, the most commonly used virtual technologies are virtual reality and augmented reality. The images in VR are all drawn by a computer, which is closed in audio and video immersion. However, AR is filmed through a lens projection or a camera, which is primarily informative and requires low image fidelity. If explained from a professional point of view, it is a new technology that “seamlessly” connects real world information and virtual world information. The goal of this technology is to graft the virtual world onto the screen and interact with the real world.

Recently, WorldViz, a US provider of interactive 3D visualization and simulation solutions, launched SightLab VR, a virtual reality eye-tracking experimentation tool. The tool creates interactive scenes based on a graphical interface, and it only takes a few minutes to run to help researchers visualize eye-tracking experiment data. WorldViz researchers explained that with the help of SightLab VR, eye tracking experiments can be set up and performed in a VR environment. In this regard, Dr Joy Lee from Maastricht University agreed. He said, “One of the challenges faced in using VR eye tracking technology for research is creating a complex initial experimental environment. With SightLab VR, researchers can define the parameters of eye-tracking experience in the VR environment to effectively complete the experiment in minimum time. “

In addition, SightLab VR is compatible with BIOPAC biofeedback devices. Based on this tool, researchers will be able to better understand the user experience and its psychological burden by measuring the experimenter’s pupil size, gaze, gaze position and by scanning eye tracking paths and interactive environments. . Using VR eye tracking technology, researchers can conduct experiments with scientific research value to calculate more experimental data. SightLab VR has comprehensive built-in tools and sample scenes. Researchers will be able to replay the experimental session in interactive playback mode to view the original 3D gaze path, heat map, and other raw eye-tracking data they want to understand.

The world is interested in exploring the virtual world. Not too long ago, Google Developer Day announced a holographic video calling system called Project Starline. The Starline project is all about making video calls closer to reality by using a large screen to display full-size 3D images of real people. Participants can see movement from the angles of other participants, but this is not a 3D movie.

This technology is said to be achieved using computer vision, intelligent AI learning, spatial audio, advanced compression, depth sensor camera, and a giant screen with “bright field technology” . The screen allows users to view high-tech 3D images without the need to wear special glasses. The depth camera ensures that participants can be seen from multiple angles and show real life.

Coincidentally, Facebook also announced an AR feature based on video calls, the Multipeer API, at the recent F8 Refresh online event. Using this tool, developers can add various interesting and immersive AR special effects to multiple person video calls.

Obviously, VR / AR, as a representative of virtual technology, has entered a phase of accelerated growth. High performance virtual reality products have been launched, augmented reality content has been continuously enriched, and global technology manufacturers have continued to invest. The number of VR / AR developments has increased significantly, the application ecology has gradually improved, and more application scenarios have recently been implemented, which will lead to the explosive growth of the VR / AR industry chain.

Although it is not long since WIMI Hologram Cloud entered the virtual industry, after six years of development, it has established a relatively complete holographic technology research and development system, a production system and holographic content storage and a holographic marketing system. According to some public information, WIMI focuses on holographic cloud services, mainly in vehicle-mounted AR holographic HUD, 3D holographic pulse LiDAR, head-mounted light field holographic equipment, holographic semiconductor, holographic cloud software, holographic car navigation and other professional fields, covering several links of AR technology, including vehicle-mounted holographic AR technology, 3D holographic pulse LiDAR technology, semiconductor technology holographic vision, holographic software development, holographic AR advertising technology, holographic AR entertainment technology, holographic ARSDK payment, interactive holographic communication, and more. It is a provider of complete technical holographic cloud solutions.

Some public information shows that WIMI has mastered the patent for the holographic AR system head-mounted display. The AR holographic system’s head-mounted display can realize the immersion required by holographic applications, and it can also send head movement data and external image information to the upper computer. It includes a module for acquiring and transmitting holographic data and a micro-display module. The holographic data acquisition and transmission module includes an image sensor, a gyroscope, an accelerometer, a Bluetooth module and a processor. The holographic data acquisition and transmission module complements the collection of head movement data and the collection of holographic image information of the actual scene. And then, the collected holographic data is transmitted to the micro-display module for further data processing. The micro-display module includes a micro-control module as the system’s AR holographic data output.

According to a further introduction from the tracking information, this patent uses a head-mounted display optical system, which is computer generated, digitized by an AR holographic image source output, and holographically imaged in the field of view of the user, and thus realizes an analog simulation technology that reproduces a specific environment. Meanwhile, the patented immersive head-mounted AR display technology has the advantages of large field of view, low power consumption, portable, modular and stereoscopic display and a degree high customization. It has been used in many fields, such as telemedicine, industrial construction, environmental simulation, traffic guidelines, virtual education, holographic communication, 3D printing, and assisted driving.

If the head-mounted display AR patent is only aimed at further accelerating the upgrade of scene-based applications, then WIMI’s layout in the VR / AR market is more focused on the computer vision holographic cloud service function. WIMI owns the world’s leading 3D computer vision technology and SAAS platform technology, and it uses AI algorithms to transform ordinary images into holographic 3D content. Following the launch of the headset, it developed a 3D holographic pulse laser radar product “WiMi HoloPulse LiDAR” to further expand the company’s holographic product portfolio matrix. This multi-functional holographic lidar sensor has large detecting field of view, long detecting distance and unique scanning mode. It may be a pulsed laser processing device for optical holography proposed for future holographic data collection and holographic data presentation problems.

From an ecosystem perspective, once a business is deployed around the ecosystem, multiple business units will be generated. At different stages of development, the price-to-earning ratio (PE) cannot be used to assess the value of the whole company. It must be combined with the potential of the business to make an effective assessment. WIMI adheres to its development strategy to vigorously develop the holographic ecosystem and has established a broad ecosystem of research and technology development in the holographic AR industry through investments and mergers and acquisitions. According to Sullivan’s data survey, the global holographic AR market will grow rapidly. From 2020 to 2025, the annual growth rate of WIMI’s AR software and content will be 68.7%, and the annual growth rate of AR hardware will be 67.9%.

As a listed company in the holographic AR industry, WIMI has a great reputation worldwide. In 2020, through the investment and acquisition of numerous R&D companies in the holographic AR industry, WIMI has formed a strong ecosystem of research and development of holographic AR technology, built a chain of value of holographic AR with great potential for expansion and further enhanced the expansion of the ecosystem. The goal of WIMI is to establish a business ecosystem based on the application of holographic technology. Next, WIMI plans to continue improving and strengthening existing technologies and creating its own unique green business model while maintaining its leading position in the industry. For example, WIMI’s holographic facial recognition technology and holographic facial modification technology will be applied to existing holographic advertising and entertainment businesses, and technology upgrades will be enhanced to make inroads into more industrial fields in the world. to come up.

We are confident about the green layout of WIMI Hologram Cloud, and are generally recognized by the virtual industry development market, but what new products will be derived from the virtual industry in the future? Let’s wait for it.

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